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Thomas Marchbanks
RE/MAX Elite
901-685-6000
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    About Our Extraordinary  
Marketing Plan

Getting the most for your home or property means preparing a marketing plan that will reach more prospective buyers that are looking for a home with unique qualities like yours.  You need a plan that will present your home in all its beauty, showcasing every detail that makes your home special.  Sometimes the right buyer is waiting out of state, or even in another country. In a competitive market where new homes for sale are added daily, your listing needs to be seen in a variety of places in order to stand out. To ensure your home gets noticed and sells without a hitch, for full market value, you need a proven, extraordinary marketing plan that will set your home apart from all the ordinary homes on the market and put it before an appreciative audience. You need an approach that will make detailed information about your home available to buyers throughout the world, 24 hours a day, 7 days a week.  Take advantage of our advanced techniques, planned marketing approach, well organized staff and Thomas' personal experience and knowledge to sell your home for the highest possible price, in the shortest possible time and with the least amount of inconvenience to you.

Key Reasons to Let Thomas Represent You
1. Our extraordinary marketing plan provides you with tremendous resources that will expose your home to the buying public and real estate professionals.
2. You have the benefit of over 24 years of knowledge, experience and negotiation skills to increase your profit
3. With our professional support team to handle all of the paper work, we make everything simple.

The First Step
If you want to sell your home, the first step is to choose a REALTOR that can make the difference between the comfort of a seamless transaction and the disappointment and confusion of a poorly handled deal. Choose a Real Estate Professional who has the experience and is knowledgeable in marketing, advertising, promotion and negotiations.  We have helped over a 1000 families in the home buying and selling process. With over 24 years experience, Let Thomas put his expertise to work for you.

Property Value Analysis and Pricing Strategy
A well-priced home will often generate competing offers and drive up the final sale value. Our market analysis takes into account the most actively searched prices, comparable homes that have sold in the last six months, and home values throughout your area, including expired listings, and properties still on the market.  We help you decide the appropriate price for your home in the current market.

Staging Your Home for Success
My staff and I will meet with you to discuss how to present your home to maximize its presentation before the showings begin.  Most home purchases are emotionally driven.  Whether your home is vacant or you are at home enjoying life, most homes can benefit from a Professional home staging assessment.  The average purchaser is more often emotionally attracted by the impact of a staged home, and this translates to easier negotiations for the seller. 

      Our Extraordinary Marketing Plan      

MLS 
In marketing your home, we develop a listing that emphasizes its unique and sellable aspects. We then put your home in front of thousands of buyers, and agents by establishing it on the local MLS.

Marketing to Other Agents
Not only do we use the MLS but we also schedule an office tour with our agents, and use direct mail and e-mails to place your listing in front of top producing agents, area agents and agents that have recently listed or sold in your neighborhood.

Yard Sign
We place one of our high quality, nationally recognized, yard signs in your yard featuring our Web Address so that interested people who have driven past your home can quickly access detailed information.

Fact Sheet
Our staff prepares a professionally produced, full color, brochure that describes your home and neighborhood in glorious detail.  We use this piece in our direct mail campaigns and place a brochure box on your property.

Direct Mail
We use direct mail to notify your neighbors and friends that your home is on the market.  We turn your own neighborhood into a sales force for us and let them help find their own neighbors.  We also communicate with your church, golf club or any other group to which you belong, that you would like notified.

Internet
Over 87% of all home purchases begin on the internet.  We have a dominant internet presence and subscribe to powerful search engines and websites that will expose your home to the broadest spectrum of purchasers.  We are partners with the most viewed real estate website in the world, Realtor.com and RE/MAX is one of the top 5 viewed sites in the United States.  Our investment with Realtor.com includes special placement that provides more coverage for your home. In addition to these sites we exhibit your home on over 40 other top internet sites including my award winning web site.

Visual Tours
We up load visual tours and walk-through tours to all internet site. By our use of internet search engines and web sites such as List HUB and Visual Tours, we are able to provide panoramas, 360 degree or 180 degree visual tours to over 42 internet sites.

1 800 Info Hotline

The market is changing and we are staying ahead of the market by using a 1 800 service that takes real estate to the next level. Our 1800 info home line captures prospects contact information and helps us track our calls and ultimately produces more sells.   

Cutting Edge Technology
Want to know what's the newest and best way to make the world aware of your property?  Just ask us, our virtual team spends hours each month keeping up with the latest and greatest trends to put your home in front of more buyers.

Print Media
Of course we still advertise in the traditional print publications.  On a case by case basis, our advertisments can range from local publications such as the Shelby Sun Review to the Commercial Appeal Sunday editions, from Homes for Sale Magazine to At Home Magazine.  We even advertise in national magazines such as the RE/MAX Collection and the DuPont Registry. 

Home Selling Process
My staff and I are by your side during the entire marketing, selling and closing process.  If I am unavailable for any reason, my professionallytrained assistants are monitoring all aspects of the transaction. 

Communication
The number one complaint about the home selling process is not enough communication.  In addition to our weekly feedback appointment, we are available through our office, by cell phone, through our live, 24/7 answering service or by text or e-mail.  We believe that it is our duty to provide you with timely and dependable communication.

Appointments and Feedback
Showings are scheduled through our Centralized Showing Center, seven days a week, from 8 a.m. to 8 p.m.  I communicate with the showing agent prior to each showing to emphasize the positive attributes of your home.  After each showing we follow up with the showing agent immediately and my assistant gives you detailed weekly feedback.  The feedback includes any comments by the customers and agents and may also include current market conditions regarding new listing and recent closings in your neighborhood.  Needless to say, if the feedback is positive, I contact you immediately. 

Negotiate the Contract
Before the contract is written we pre-qualify the purchaser and then either write or negotiate the offer. Many real estate transactions include an extensive negotiating process of offer and counter offers, we provide expert advice and negotiating strategies and can represent you during the emotionally charged negotiating process to ensure you get the best price, with favorable closing terms that are clearly spelled out.

Close the Sale
We handle all paperwork related to the sale including follow-up on all mortgage information, home inspections, repairs, appraisals, attorney's title work, co-ordinate closing dates and finally, deliver you the check.  We want the entire process to be seamless. 

We are dedicated to maintaining the highest possible professional standards while offering the utmost in ethical conduct.  You can trust us to provide the highest level of service and we pledge to listen with earnest sensitivity to your needs and expectations.

When you are serious about selling your home, call me and I will show you how we can use our experience and expertise to give your home the marketing effort it deserves.  We are eager to serve you. Contact me

I sell over 30% of my own listings due to buyers responding directly to our extraordinary marketing efforts.  When I produce the purchaser from my own marketing efforts and there is no other agent involvement, there is an automatic deduction in commission, a savings to you.  There are essentially two ways a licensed real estate agent can work with you, as a Transaction Broker and as a Single Party Broker. We strongly encourage you to determine which Broker Relationship will be best for you.


  
 
     
 


 

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